Great advice — treat your investors like a new girlfriend — learn everything before you commit | by Richard Titus

When you research potential investors, look for when things went wrong. When you ask for references, you will naturally get a positively biased story, so make sure you dig deeper. Talk to executives of failed portfolio companies. Talk to partners that have left the firm. Talk to other board members of portfolio companies. I know it’s not easy getting ahold of these people, but it is worth a try.

What I Learned Raising Capital

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Pat Larsen

Richard Titus

1 min readJan 16, 2020

Great advice — treat your investors like a new girlfriend — learn everything before you commit

Written by Richard Titus

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CEO, Yogi, Serial entrepreneur, raconteur, coach, advisor and sometime entertainer

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